As a designer, I had the opportunity to work on this video project for Microsoft. Microsoft Pulse was a cutting-edge service that allowed live event audiences to rate and poll using any device or browser.
The project involved extensive research into the features and benefits of Microsoft Pulse, as well as the needs and preferences of the target audience. Based on this research, I worked on creating original illustrations and animations that would effectively convey the key messages and benefits of the product. The illustrations and animations were created using a combination of Adobe Illustrator and After Effects, and I used my expertise in graphic design and animation to create a visually appealing and engaging video.
The video was successfully used on Microsoft Pulse's website and social media platforms to promote the service's usage. However, despite the project's success, Microsoft ended up canceling Microsoft Pulse a couple of years later.
